Join Niche social media websites
These sites have less traffic than Facebook, Twitter, Google+ and Youtube, for example, but the traffic is more targeted, increasing the chance that visitors will be interested in linking to your site.
Here is a list that might help: http://en.wikipedia.org/wiki/List_of_social_networking_websites
This is my 5th social media tip so the following are prior posts I’ve made on social media and still apply even if you decide to concentrate your efforts on niche websites.
I will summarize the most important points on social media interaction
1. Define your goals
Like any part of your business you need to define your goal to create direction. For example if your goal is to have a social media presence, you probably decide to create a blog and a Facebook Page, for example, what do you need most? Traffic to both, therefore defined goals let you see the whole picture.
2. Gain the trust of your audience.
Success will come if people trust you, don’t focus on profit, just focus on giving a good service and value and success will follow. Money follows success not the other way round.
3. Engage with your customers.
I remember late 90s I worked in a company as the Financial Controller, it was a small company, where the “accountant” tends to do most functions such as financial, human resources, and adviser of the owner. I remembered suggesting that he should ring his top customers and find out how to improve his service to them. He was horrified at the idea, needless to say he never carried it out. Well we need to engage with our customers and the net provides us with an incredible opportunity with social media and surveys, why not combine the two?
4. Use your Time wisely.
As a solopreneur, when starting out, social media can take so much time, especially when we combine our personal friends as well as in Facebook. My recommendation would be to learn one very well and then expand slowly into the others and I truly believe if you use scheduling software you can cut down the time spent to 30 days. Have a look at my friend Sue Worthington’s products reviewed at: http://earningblogger.com/marketing-business-social-media-doesnt-need-difficult/
A personal Challenge
Yesterday I said I was finally reading the book that my mentor had advised we read. I will disclose the book on my 2 February post.
Your income is determined by how many people you serve and how well you serve them.
As my application of this, I’ve offered to upload some websites for someone :).
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