Free Stuff: Ideas for Graphics Giveaways
Free stuff is a great way to get lots of people to visit your webpage. One of the ways that you can offer free things to customers (and potential customers) online is by offering downloads of things like website templates, icons, special cursors, clipart, and more. All of these things are very easy to design, simple to host, and can be used by a wide variety of users for other purposes on their own webpages. Here, we will look at the benefits of giving away free stuff like this.
Clipart
Clipart is a very popular type of free stuff giveaway that you can host on your webpage. You might want to think about offering such free stuff for download right on your page. Try to offer clipart that is somehow related to your business and the services that you offer. You may want to offer it on the webpage with a watermark, and then require that in order to get your clipart offered on your page without a watermark, the people contact one of your staff members via email. Then, you can ask them to help you bring more traffic in the way we will outline below.
Icons and Other Small Graphics
There are other small graphics that you can also offer on your website. These include icons for desktop applications, web themes for various browsers, special cursors and backgrounds, PowerPoint templates, document templates, and even avatars for use on messengers and social media sites. Again, you may want to think about just giving this free stuff away to anyone that wants it, or asking those who use these things on their own webpages to contact one of your staff members with a quick email in order to gain permission and get the free stuff without a watermark.
Getting More Traffic from Such Giveaways
The goal of these sorts of giveaways is to get more traffic to your webpage. The simplest way to do that is to ask those that use any of the free stuff that you have given away on their own webpages to please link back to your webpage. In this way, other users who are looking for similar clipart, cursors, icons, and more will be able to click on your website, see what you have to offer customers, and also download some free stuff to use on their webpage, yet another place where your link will be posted.
You are so right giveaways do bring a lot of traffic but a lot of it is one time visitors only. Hopefully though if you have good content those visitors may come back for more.Offering things like clipart unless its your own there may be copyright issues so have to be careful.
I always have my clipart etc designed and I stipulate that must be used for commercial use. Really a great point there. Thank you for reminding us of such important use as copyright.
I always make sure that my giveaways:
A. Offer value
B. Collect an email address
I want to build an engaged tribe of people NOT just have one-time visitors. My current giveaway is for a free video training series about publishing an eBook for Amazon’s Kindle:
http://publishyourebookblueprint.com/index/
BUT in order to get the training, you have to opt-in. I’m building my list, engagement, offering great content AND building traffic all at the same time!
Thank you for a great contribution 🙂 I agree is all about engagement.
Hi Liliana,
I think your suggestion of giving away clip art, icons or a package of small graphics is a great idea, considering nowadays everyone has to be careful about what images they use on their blog or website incase they breach any copyrights related issues.
Best regards
Sky