Great American Giveaways

Have you thought about sponsoring giveaways on blogs? Many businesses might see giveaways as something that never really seems to get them what they want. However, there is a particular art to great giveaways. In this article, we will explore just how you can make giveaways work for you. We will also take a look at that ways giveaways can boost your business and brand in the future by getting your name out there. Giveaways just can’t be beat when it comes to blog marketing!

The Tactic

You may want to think about bloggers you enjoy, blogs you follow, or industry blogs. Simply approach the bloggers by letting them know you would like to hold a giveaway in a contest style, and provide them with a prize of your product. Ask the blogger to be sure to link back to your company or business website. You can also ask the blogger to make it a stipulation that all the entrants in the contest also link to your site when they post their entries. The blogger can then choose the winner. All you have had to do is make the pitch, and provide the prize!

Getting More Customers to Check You Out

Giveaways of this kind are fantastic because they can get those reading the blog, or thinking about entering your contest, to check out your website. If could also be possible that just casual readers of the blog could be interested about the people who want to partner with their favorite blog or blogger. In this way, you can get increased web traffic to your site. In the future, it may also mean that some of these same people could return to your site to purchase something that you offer online, or contact you when they need a particular service.

Getting Your Product into Customer Hands

Another way giveaways are great for business is that they put your products directly into customer hands. Customers do not have to take any chance when entering a contest, and, because of this, may be more likely to do so if they believe they could have a shot at a brand they would really like to try, or are curious about. You can give these away as prizes, or even give away smaller samples or inexpensive products to every entrant in the contest, then larger prizes to those who win the overall giveaway.