Make Your Clientele Smarter with Information Product Giveaways
Want to make your reader smarter about what they do with your products, what services you offer, or just to give them help with a certain aspect of their life?
Have you ever thought about doing information product giveaways?
Give away eBooks, podcasts, and other informational products are a great way to do this. Here, we will explore the different giveaways of this type that you can offer with purchases, as special gifts, or even as prizes in contests. Just giving away things for free can seriously boost your web traffic, and may mean that lots of other link back to your page.
eBooks
eBooks of the informational type can come in many different forms. These can include product manuals, fun information about innovative things to do with your product, and much more. You can offer free eBooks on your webpage, as social media giveaways, on your blog, or even as part of your online shopping cart. eBooks can be used on mobile devices, tablets, PCs, laptops, and E-readers. Be sure to offer these on your own webpage, as this is really the only way to take advantage of the extra web traffic they can generate.
Podcasts
Podcasts are another exciting thing to give away to customers or online users. You can do lots of things in podcasts, from interviewing stars, to having comedy sketches, offering original tunes, and more. Many people really love podcasts or other audio downloads because they require no reading, and they can be downloaded onto traditional music players, and transported nearly anywhere. Anything from a drama serial that incorporates product information, to an interview with your employees can be offered in this way. Best of all, these cost relatively little money to produce, and not much equipment.
The Secret to Success
By far, the secret to success, as mentioned before, when giving away eBooks or other informational products is to have people link back to your page when they want to tell others about the information. It is also very helpful if you host these products on your webpage, as this is the only real way to gauge just how many times they have been downloaded. Making these giveaways a limited time offer, or only available to a certain number of customers (or for a certain time period) can also make these giveaways more prized by those online who may be interested.
katherine says
I’ve never read an ebook but it think it would be a great promotion for a business!
DawnC says
I have never listened to a podcast. I have a few on my iphone that I have meant to listen too but haven’t gotten there yet. This is something I will have to look into.