Sense of Urgency Time is of the essence when it comes to successful marketing ads. The decision-making process of the consumer is done in a matter of seconds after seeing your ad. You have to …
Copywriting: Using the Active Voice When Writing
What are active and passive voice? First, it’s important to identify the subject of the sentence. In the active voice, the subject performs the action, which is described by the verb. In the …
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Copywriting: Really Sell to Your Target Audience
Top Ten Tips for CopyWriting These are the top tips to be a great copywriter: 1) Be compelling You must use words so people take action and buy. Don’t be boring. You must really make them feel …
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