Write and distribute press releases to media websites about special events your business is hosting

Customer appreciation days are always good in the absence of a special occasion.

Press releases are again, a very important aspect of marketing your online business.

The aim of the press release is to continue winning the trust of your current customers and make future prospects, aware of your company’s services and / or products.

 Important facts about your press releases

• Must have intriguing and attractive headline
• Details about your company developments – i.e. new products and services
• They must grab the readers attention, not many people will have the time to read lengthy press releases.
• Timely with the reason of the press release
• It should be appealing, attracting and interesting
• Communicate with the reader
• Must impress the reader
• Should not exaggerate

Although these tips are targeted at online marketing for online businesses there is nothing to stop you releasing your Press Releases to local press if you have an online business that serves the local community or even an offline business.

 Resources

Ten Press Release Sites

 PLEASE CLICK HERE FOR A GOOD PRESS RELEASE ARTICLE

 Don’t you want to do it yourself?  Here is a Fiverr resource I found

http://fiverr.com/fiverrfanatic/submit-your-press-release-to-10-popular-pr-sites

 A personal Challenge

Today is day 4 of the book I’ve been reading, I said I was finally reading the book that my mentor had advised to read.  I will disclose the book in my 2 February post.

Today’s Lesson:

The most valuable gift you have to offer is yourself.

 
I was brought up in a Latin Country, where we seem to be more demonstrative, well physically anyway as we tend to kiss more than in Northern Countries.  Well today I was myself, not that I stopped being me in the past but I was more myself and if I felt that I needed to give  praise to anyone I did.  Sometimes, I might stop myself and think would that person take it in the right way? I will always be myself.